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Deep Ellum Arts Festival
By Main Events International MEI

The 28th annual, 3-day annual Festival presents 200 juried fine artists from throughout the nation, 100 + “original only” local and regional bands and singer-songwriters performing from four outdoor stages and inside the Sons of Hermann Hall, street performances, festive food, and beverage concessions and the Deep Ellum Artists’ Village showcasing only local Artists. The festival is produced by Dallas-based Main Events International (MEI) in cooperation with the Deep Ellum Foundation and is the largest media promotion and special event of the year in Deep Ellum. The Deep Ellum Community Association directly benefits from this production. The Festival Production office is located inside the Sons of Hermann Hall located at 3414 Elm Street with entrances directly off Main Street. Merchandise sales include T-shirts, CD's souvenirs, original art, jewelry, clothing. Food and beverage (alcohol) sales throughout the event footprint; 20 food vendors in three food court areas (includes outdoor cooking) and nine beer/wine bars. Three secured Spirits areas adjacent to the main stages include table service, seating, and mixed drinks in addition to beer and wine sales. The main stage near the wedding venue at the old Brake and Clutch Building at 3600 Main Street will go dark at 5 pm if bookings are secured, but no bookings are expected at this time. A local Deep Ellum community church service is held on one of the smaller stages Sunday morning at 11:00 am. The primary event entrance is at Hall St. (70% of event attendees are expected to enter here). On Friday and Saturday nights at the Main Stage at Exposition Ave, a regional headliner performance will take place with a restricted entrance at that stage and a nominal gate fee starting at 7:00 pm. Otherwise, the festival is free to attend all weekend. Set-up begins Thursday, March 31 at 7:00 a.m. with the installation of water and electrical infrastructure followed by perimeter fencing, three mobile stages (24” high 24’x32’), tents (twenty - 10’x10’ and twenty – 10’x20’) and water barriers followed by the entry/exits (freestanding fencing or bike rack for festival soft entrances), and 180 exhibitors’ set up their own tents and move in. Starting Sunday night, at 8 pm vendors and concessionaires start to tear down and move out, infrastructure, tents, stages, and port-o- lets are removed, then street sweepers come thru. Finally, the street closure apparatus will be removed, and teardown will be completed by 10 a.m. on Monday, March 4.